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- Topic: Google AI mode vs the rest, study by Semrush
Topic: Google AI mode vs the rest, study by Semrush
Summary: We analyzed 5,000 keywords and over 150,000 citations to understand how today’s top AI platforms handle search. The results reveal a rapidly evolving landscape:
AI Marketer
July 28, 2025 • Estimated Reading Time: 2 minutes
🌟 Editor's Note
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Content Source Link:
🚀 Social Post
We analyzed 5,000 keywords and over 150,000 citations to understand how today’s top AI platforms handle search. The results reveal a rapidly evolving landscape:
-Google AI Mode surfaces more unique domains than any other platform
-Perplexity aligns most closely with traditional Google rankings
-ChatGPT pulls from deeper, lower-ranking URLs
-Reddit, YouTube, and user-generated platforms dominate visibility
-Citation patterns shift based on query intent and content type
This isn’t just a shift in ranking.
It’s a fundamental change in how visibility is earned.
If your content isn’t trustworthy, reference-worthy, and distributed in the right ecosystems, it may never appear in AI search.
Generative Engine Optimization is no longer optional.
It's the next frontier.
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